Privacy Policy

This privacy policy sets out how Beyond Clothing uses and protects any information that you give Beyond Clothing when you use this website. Your privacy is important to us and we are committed to ensuring that it is protected. Should we ask you to provide certain information by which you can be identified, you can be assured that it will only be used in accordance with this privacy statement (“Policy”). Throughout this Policy, “Beyond”, “we”, “us” and “our” refers to 5.11, Inc. doing business as Beyond Clothing and its parents, subsidiaries, and affiliated entities, and “Site” refers to the website found on the internet at


We may collect personal data from customers both online and offline. Online, we may collect information through the Site, an affiliated site (such as a promotional microsite linked to our site), a Beyond Clothing page on a community website (such as Facebook or the like), or through similar online avenues. On some pages, you may order products, make requests, submit product reviews, and register to receive materials or information. Offline, we may collect information through our sales associates and employees when contacting our office directly. Our Policy applies to all information collected by or submitted to the Site, Beyond, or its employees as described herein.

We may collect the following information:

  • Name (purchaser and recipient)
  • Contact information including email address
  • Payment card information
  • Demographic information such as postcode, preferences and interests
  • Other information relevant to customer surveys and/or offers

You may also register for a Customer Account on the Site. By creating a Customer Account, you will collect and store certain personal information to assist your online shopping experience, such as shipping addresses, email addresses and billing information. The Customer Account is completely optional and provided for your shopping convenience. If you do not wish to set-up an account, you can proceed to checkout as a “guest.”



We use the information you provide when placing an order to ship product and to confirm delivery and may be retained for internal record keeping. Other information collected may be used to improve your shopping experience, products and services, to help target or suggest new products, special offers or other information which we believe you may find interesting. From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customize the website according to your interests or improve the Site’s overall performance.

We will occasionally send out promotional e-mails to our previous purchasers.  You may opt-in to receive e-mails from us by providing an email address during checkout or by signing up within your Customer Account.  We provide full instructions on how to unsubscribe from these distribution lists at the bottom of each e-mail that is circulated.



Our Site use “cookie” technology to improve the quality of your experience. A cookie is a small file that contains information sent by a website that is saved on your hard disk by your computer’s browser. Cookies store information that a website may need in order to personalize your experience and gather website statistical data.  Any time you visit our Site to browse or to read or download information, we collect and store the name of the domain and host from which you access the Internet (for example,,, etc.); the Internet protocol address of the computer you are using; the browser software you use and your operating system; the date and time you access our Site; and the Internet address of the website from which you linked directly to our Site. 

We use this information to measure the number of visitors to areas of our Site, and to help us make our Site more useful and interesting to our visitors.  We use information from cookies in the aggregate to analyze for trends and statistics, and then discard it.

The technologies we use for this automatic data collection may include:

  • Cookies (or browser cookies).A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website.


  • Flash Cookies.Certain features of our Website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our Site. lash cookies are not managed by the same browser settings used for browser cookies.


  • Web Beacons.Pages of our Site and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that enable us, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).


We may also use technologies to collect information about your online activities over time and across third party websites or other online services (e.g. behavioral tracking). Because there are not yet common, industry-accepted “do-not-track” standards and systems, our Website does not respond to “do-not-track” signals. 


Exercising Access, Data Portability, and Deletion Rights

To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by either by CLICKING HERE or by calling us at (800) 239-3294

Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

  • provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative; and
  • describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.

Making a verifiable consumer request does not require you to create an account with us.

We will only use personal information provided in a verifiable consumer request to verify the requestor's identity or authority to make the request.

For instructions on exercising sale opt-out rights, see Personal Information Sales Opt-Out and Opt-In, below.


Personal Information Sales Opt-Out and Opt-In Rights

If you are 18 years of age or older, you have the right to direct us to not sell your personal information at any time (the "right to opt-out").  Consumers who opt-in to personal information sales may opt-out of future sales at any time.

To exercise the right to opt-out, you (or your authorized representative) may submit a request to us by visiting the following Web page link:


Once you make an opt-out request, we will wait at least 12 months before asking you to reauthorize personal information sales.


 Other California Privacy Rights

California's "Shine the Light" law permits users of our Website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please CLICK HERE or write us at:



Effective Date: October 1, 2019

This Privacy Notice for Nevada Residents supplements the information contained in Beyond's privacy-security-terms and applies solely to visitors, users, and others who reside in the State of Nevada ("consumers" or "you").

Our Website collects information that identifies, relates to, describes, references, is reasonably capable of being associated with a particular consumer or device ("personal information").  The categories of personal information our Website has collected from its consumers within the last twelve (12) months, including from those in Nevada, include:

  • first and last name;
    • home or other physical address, including the street name and city or town;
    • email address;
    • telephone number;
    • an identifier that allows a specific person to be contacted either physically or online; and
    • other information collected from the person through the Internet website or online service of the operator and maintained by the operator in combination with an identifier in a form that makes the information personally identifiable, such as birthdate and geolocation data.

Beyond respects your data rights and does not currently sell any of your data.  We don't anticipate that changing, but you may opt out of any such future sale of your data by clicking here.

Beyond ‘s overall privacy and security terms privacy-security-terms apply in equal force to Nevada residents except as explicitly noted above. If we make a material change to our Policy regarding how we use or collect your personal data, we will post a notice to this page or send an email describing the changes.



Our Site may contain links to other websites of interest. However, once you have used these links to leave our Site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide while visiting such sites and such sites are not governed by this Policy. You should exercise caution and look at the privacy statement applicable to the website in question.



We are committed to ensuring that your information is secure. In order to prevent unauthorized access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect.



Children (under the age of 18) are not eligible to use the Site unsupervised, and we ask that children do not submit any personal information to us.  If you are under the age of 18, you may only use this Site in conjunction with, and under the supervision of, your parents or guardians.



Should you have other questions or concerns about this Policy, please call us at 206.767.0307 or send us an email inquiry to

Please visit our Accessibility page if you desire additional assistance accessing or reviewing these policies.

If you believe that any information we are holding on you is incorrect or incomplete, please call or email us as soon as possible. We will promptly correct any information found to be incorrect.




This Policy is effective as of January 1, 2020.  We reserve the right to modify the terms of this Policy at any time and in our sole discretion, by posting the revised Policy on this page. We recommend that you check this page for updates when you visit our Site to ensure you are aware of and understand our current Policy.  If we make a material change to this Policy regarding how we use or collect your personal data, we may post a notice to this page or send an email describing the changes. YOUR CONTINUED USE OF OUR SITE FOLLOWING OUR POSTING OF A CHANGE NOTICE WILL CONSTITUTE BINDING ACCEPTANCE OF THOSE CHANGES

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